YouTube's new product, which will compete with Facebook Inc's Reels and TikTok, will let users record short mobile-friendly vertical videos and then add special effects and soundtracks pulled from a music library. The announcement also comes as Oracle Corp and China's ByteDance team up to keep TikTok operating in the United States, beating Microsoft Corp in a deal structured as a partnership rather than an outright sale.
YouTube's entry into the short-form video service space coincides with TikTok's ban in one of its biggest market, India, following the country's escalating tensions with China.